Cross-Sector Project: Consumer Engagement via Online & Social Media

SkillsIQ, on behalf of the Australian Industry and Skills Committee (AISC), is embarking on an exciting project to better understand the skills needs of a range of stakeholders and industries in relation to consumer engagement via online and social media. This project is one of eight cross-sector projects which the AISC has commissioned for the development of generic Training Package products to strategically address common skills needs identified in Industry Skills Forecasts.
SkillsIQ, on behalf of the Australian Industry and Skills Committee (AISC), is embarking on an exciting project to better understand the skills needs of a range of stakeholders and industries in relation to consumer engagement via online and social media.

Background

This project is one of eight cross-sector projects which the AISC has commissioned for the development of generic Training Package products to strategically address common skills needs identified in Industry Skills Forecasts.

Project Aim

The key aim of this project is to identify the common skills needs of industries in relation to consumer engagement through online and social media in order to inform the update and/or development of future Training Package products. In particular we want to understand:

  • Current and emerging trends in relation to consumer engagement via online and social media in your industry
  • Current and emerging demand for skills in this area and your industry’s skills shortage experiences
  • Areas of commonality where Training Package products could address skills needs across more than one industry sector
  • The benefits and implications of implementing standard units (applicable to all Training Packages) relating to online and social media engagement skills.

How to Get Involved

During November and December 2017, SkillsIQ will be undertaking a number of key activities to engage industry stakeholders and VET professionals across all industry sectors. These will include national consultation workshops, online webinar sessions and a National Online Survey.

The survey will take approximately 10 minutes to complete so please click below to submit your views by COB Thursday, 14th December 2017.

To register for a Cross-Sector Consultation Workshop on the scheduled dates in the cities listed below, please access the following links:

Perth, Tuesday 28th November  2017
9.30am to 11.30am

Darwin, Friday 1st December 2017
9.30am to 11.30am

Melbourne, Monday 4th December 2017
9.30am to 11.30am

Brisbane, Wednesday 6th December
10.30am to 12.30pm

Sydney, Friday 8th December 2017
9.30am to 11.30am

Hobart, Tuesday 12th December 2017
12.30pm to 2.30pm

Adelaide, Thursday 14th December 2017
2.00pm to 4.00pm


To register for a webinar please click on one of the two sessions below. Webinar login details will be sent once your registration is confirmed.

Wednesday 13th December 2017
Webinar A:  9.30am to 10.30am (AEDST)
Webinar B: 3.00pm to 4.00pm (AEDST)

For further information please contact Silvia at SkillsIQ via Silvia.Munoz@skillsiq.com.au or on (02) 9392 8100.