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Meet the SkillsIQ Team

The SkillsIQ team has extensive experience in stakeholder engagement and training product development across the sectors covered by our Industry Reference Committees. They specialise in the gathering and analysis of industry intelligence and have an in-depth understanding of the VET system and how the skills needs of industry are translated into training products that meet those needs.

Yasmin King

Chief Executive Officer

Yasmin is CEO of SkillsIQ. Formerly CEO of Service Skills Australia since July 2014, Yasmin was responsible for the development of innovative new approaches to pilot new and emerging qualification needs in the Retail Sector through the New Retail Series.

During the VET reform process, she led the successful proposal to establish SkillsIQ, a new Skills Service Organisation responsible for supporting training product development identified by Industry Reference Committees in the community services and health sectors, the services sectors and some areas of government. She is an experienced negotiator and mediator, having led major commercial and corporate negotiations as a negotiation consultant and coach. Combined with her previous experience as the inaugural NSW Small Business Commissioner and the first Associate Commissioner for the Australian Competition and Consumer Commission appointed with responsibility for small business, Yasmin has a deep understanding of the challenges that face the stakeholders in the sectors supported by SkillsIQ.

Yasmin holds a Masters of Business Administration and an Honours degree in Economics. She is a Fellow of the Australian Institute of Company Directors and Fellow Certified Practicing Accountant and member of the Resolution Institute.

Melinda Brown

General Manager

Melinda is the General Manager of SkillsIQ. She has over 20 years of experience across a variety of industry sectors, including tourism, travel, hospitality and retail, as well as a number of years of direct involvement in the Vocational Education and Training sector.

As General Manager, Melinda is responsible for oversight of the seventeen Industry Reference Committees supported by SkillsIQ. She manages the Skills Engagement and Training Package Advisory teams, ensuring that the work being undertaken meets industry's current and future needs.  

A highly experienced project manager, Melinda's extensive experience in stakeholder engagement has seen her work on many consultancy projects both within Australia and internationally. She has in-depth knowledge relating to VET sector policy as well as skills and workforce development, including the development and maintenance of training package products.

Melinda holds a number of vocational qualifications in business and in training & assessment, as well as a degree in Tourism Management from UTS. She is an Associate Fellow of the Australian Institute of Management and a Graduate member of the Australian Institute of Company Directors.

Marianne Wehby

Skills Engagement Executive

Marianne is a Skills Engagement Executive at SkillsIQ, working with a number of Industry Reference Committees to understand the needs of the sectors they represent and inform the strategic direction of the national training products that serve their respective industries.

Prior to joining SkillsIQ, she held various project roles over many years with a former Industry Skills Council where she developed significant experience within the VET sector.

Marianne holds a Master’s degree in Commerce, Industrial Relations and Economics from UNSW. She has a strong commitment to aligning skills development with business needs, having worked in Training & Development and Industrial Relations for diverse organisations in both urban and regional Australia as well as overseas. She maintains high levels of professional competence by continually improving her industry knowledge via seminars, VET forums, workshops and conferences.

Liz Petrovic

Skills Engagement Executive

Liz has over five years’ experience working in the Vocational Education and Training sector in training package development and stakeholder engagement. She has been directly involved in the development and maintenance of training package products and has an in-depth understanding of their specialised components.

As a Skills Engagement Executive, Liz provides implementation advice and information for the training packages that are overseen by the Industry Reference Committees that SkillsIQ supports, as well as being involved in other projects currently being undertaken by IRCs supported by SkillsIQ.

Her previous experience includes roles working within a variety of industries including retail, digital printing and executive services.

Alex Cook

Skills Engagement Executive

Alex is a Skills Engagement Executive at SkillsIQ. She is an integral part of the team, providing assistance to the many Industry Reference Committees supported by SkillsIQ. She has experience across a range of industries including meetings and events, travel, tourism, hospitality and beauty therapy.

Prior to commencing with SkillsIQ, Alex worked in a variety of roles and industry sectors, including not-for-profit industry associations, conference and event management, corporate and client-facing roles.

Alex has vocational qualifications in hospitality and beauty therapy, as well as holding a Bachelor of Tourism Management majoring in Marketing.

Silvia Muñoz

Head of Research

Silvia is an experienced senior researcher with 15 years’ research experience gained working both in agency and client-side roles in the UK and Australia. She is highly skilled at delivering large and small-scale research and evaluation projects for a range of clients including government departments and agencies, local councils, and private institutions. 

Since joining SkillsIQ, Silvia has been involved in conducting a range of qualitative and quantitative studies, demonstrating key skills in project management, methodology design, focus group moderation, statistical analysis and reporting.

Prior to working at SkillsIQ, Silvia worked in London for seven years as Manager of the Statistics and Survey Unit for an education-based not-for-profit organisation. She has worked as an Economist/Researcher for the Australian Government’s Department of Education & Training where she was involved in a series of research and policy projects.

Silvia holds a Bachelor of Economics and a Bachelor of Commerce from the University of Queensland, and is a full member of the Australian Market and Social Research Society (AMSRS).